Close up's camera practical research

 Here is a video where I was practicing utilizing close up shots which will be very useful for me in my magazine product, as in my brief i am required to emotionally engage my audience of 16-25 year olds i want to be able to catch the emotion on the face of my models to get my target audience more engaged with my magazine.

I was practicing by using a dollar and getting various different close up shots, which has helped with my ability to use the camera and how i can use it further when i need to take photos for my finished magazine.

Audience Research

 Audience Research - 

Who is the typical reader?-

The typical reader of a real life story magazine is a young person from around the ages 16-25 year old females, however my magazine will be tailed towards both genders. As this age range read real life story magazines it suggests that they are interested in the type of content that is in it which includes, crazy real life stories, celebrity gossip and also enjoy the prizes or exclusive offers that come along with it. This allows the magazines to interact with their audience and engage them with their magazines. 

My intended target audience/audience profile-

Age: 16-25 year olds

Gender: Both Male and Female 

Nationality: British

Occupation: Any job, college students, uni students

Magazine Analysis

 That's Life magazine front cover-

• Layout and design- multiple cover lines and images, makes it seem like there is a lot going on which could connote that the articles inside are just as interesting.
• Colours- lots of bright colours attracts the readers in to the content, mainly strong colours like reds, green, purples and yellows to make as attractive as possible for the audience.
• `Typography-mostly Sans-serif fonts used makes magazine seem more modern, clean and the stories and articles more up to date.
• Some words have all capital letters to send a stronger tone within those articles.
• The title is in a serif font which could link to the traditions of the actual magazine that whatever the articles are that the title is always there.
• There is slang language used within the cover lines to make them more relatable or personal to the audience and make it more engaging so therefore they want to read on in the magazine
• Attractive sum of money to be won in 'puzzles and prizes' makes more interactive for the user and appealing.
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Take a Break front cover-

• Co-ordination of pink, blue, yellow and red colours to make the cover as vibrant as possible to gain maximum appeal from target audience.
• Banner at the top of masthead letting audience know all the different type of content within the magazine.
• Top right below banner big advert to win a 'BIG CASH PRIZE', this is attractive for the user and is an incentive to interact with the magazine and read on inside.
• 9 various images relating to the different real life stories makes more appealing and nicer for the audience to look at as they give some context to the cover lines.
• Bottom right, they have exclusive content in the form of new dresses released, 'Alfresco feasts' and how to get a 'summer glow', all things their target audience would be interested in.

Contents page- 

• less variation of colours but still keeps in a strong pink to still make it look good.
• from top to bottom left to right it tells you what is within the magazine and what to expect. Sub headings are in bold light blue shows where the important information is for the audience.
• Mix of 5 images relating to the contents page to further draw the reader into that article of the magazine and get the audience to read on.
• Slang language used in the form of 'Appy FAMILIES' makes the article seem more relatable and feels like its a friend talking to you not just like your reading a magazine.

GQ front cover-

• Main image centred in the middle of the page, is David Beckham staring straight at the audience with direct address with a slight smile and hands together, makes it seem more personal and friendly like he's actually engaging with you, makes more appealing for the reader.
• Mix of light blue text, whites and blacks to make the front cover seem sophisticated, works well with David Beckham wearing a tuxedo which at to the smart aethstetic of the front cover.
• Cover lines and main cover lines all laid out around David Beckham indicating to the audience that he is the main focus of this edition of the magazine drawing our eyes to him.
• Also name drops another big celebrity on the top right cover lines in Bear Grylls, which makes more attractive for the reader who would also be interested in David Beckham.
• Big GQ logo in the top left letting everyone know what magazine this is and keeping up with their brand identity.

GQ contents page-

• Limited amount of colour but a mix of yellow, reds, blue, greens and brown to locate the different areas of the contents page, this does make it more attractive for the audience to read rather than just looking at page numbers.
• only one small image, makes the contents page seem more intelligent or sophisticated.
• Contents is organised into rows from top to bottom and is very easy to understand.

Different GQ contents page-

• White and Black used, creates a more professional and reliable look. 
• multiple images used to attract the readers eyes to the page which allows them to know which page to flick to get to the desired page.
• Main focus of the magazine includes biggest main image.
•  Includes what exclusive 'features and fashion' is within the website, added incentives for users to read.
• font size depending of how significant it is to the magazine.

Heat World Website analysis

 Heat World website-Homepage

• Main hot celebrity gossip/stories at the top, attracting users into content they will care about most, including content about love island which is vastly popular within the younger age demographic.
• colour used for website drop down menu is Red, gives connotations of life, love and is also most appealing colour to human eye.
• Has subheading for latest content that heat world has released, as well as latest celebrity news, making website as engaging as possible for users.
• Includes advertisement for shopping and mostly women's products, targeting the female audience.
• Multiple images spread across homepage which relate to the article and to make the page as attractive as possible.
• Exclusive offers and sponsored deals for products.
• Also includes link for Heats radio hitlist of hot music of that week.

Heat website- Linked page Newsletter sign up-

• Offer free sign up to a weekly newsletter for users to get the latest and exclusive 
• also getting the hottest stories from the magazine straight to users inbox.
  
  

Take a Break Website research and analysis

 Take A Break-Homepage

• On the right they have exclusive offer to save money on a leisure holiday, makes the homepage more interactive for the target audience and is specific to the target demographic.
• Bright colours including purple, yellow and red gives connotations of a modern, fun reliable magazine.
• also includes link to the TV Choice award winners which the demographic who read the magazine are likely interested in.
• multiple links to forms of social media including; instagram, twitter, facebook and youtube which makes it more interactive.
• Many images of previous issues of the magazine which can interest the reader further into interacting.
• has sponsored content which attracts the target audience interests with bonuses for engaging with magazine.

Take a Break-linked page-newsletter

• Includes sign up option for newsletter to stay 'up to date' with the latest news and offers the magazine have, this engages the target audience and creates more chances for interactivity between audience.
• Allows audience to get the latest offers and prizes within the newsletter.

That's Life Website Research and Analysis

Thats Life! magazine 

homepage-

•  On the right side of the Homepage they use a 'sell your story for cash' to try and get users to interact with the website with the motive of money.
• Also have a chance to sign up the the email newsletter which creates more interactivity between their target audience.
• They include recent issues front covers which their target audience will be interested in.
• Includes competition's as well as previous competition winners, making it seem to the target audience that there is a lot to gain from engaging and interaction with the website.
• They have sponsored content in the form of an ad which is specified to the target demographic.
• All lexis used is all sans-serif font which makes the homepage feel modern, friendly clean and reliable.

Linked Page- Get in touch 'Your Story'

• Offers cash to submit your real life stories, also offer bonus of more cash if submitted directly to 'Thats life' magazine, creates incentive and attracts audience into interacting.
• Also includes a 'Story Hotline' with a number attached for more options of how to submit a story.
• magazines official Facebook advertised with the latest story requests telling audience to check it out, also with a quote of how someone was 'very glad' to share their story with That's Life, this language used to persuade and create trust between audience who are thinking of submitting stories.
• The button to finalise your details and story says 'VALUE MY STORY' which gives connotations that your story could be worth some money.
• Colour pink used when magazine telling anyone wanting to submit a story to 'cut out the agency salesmen' the use of pink could be to connote trust and compassion when submitting story.